Are you new to Instagram Business? This blog post is for you.

Instagram officially announced a number of its tools for business users, including the ability to turn Instagram posts directly into ads within the Instagram app itself. Instagram has increased its popularity by introducing new ways for its business accounts to create, measure, and interact with the audience.

Instagram Business

You can gain insights into the behavior of your audience through analysis and also access your brand more easily. Your Instagram Business account also gives you access to the Instagram Analytics dashboard, which gives you valuable insights. You can’t get it anywhere else. This free analysis tool is available for all Instagram company profiles and shows you how Instagram videos and images evolve.

Once you have access to Instagram Analytics, you will need to switch to your Instagram Business account. If you’re already on Instagram, once you create an Instagram company profile, turn your personal Instagram profile into a business account. Instagram Insights does not collect historical data, but it will start collecting data from all Instagram company profiles once you have set them up. As an added bonus, Instagram business accounts work in the same way as personal accounts, so you can easily turn them on and off at will.

The next step is to make sure you use your admin email address to sign in when you want to connect your Facebook page to your Instagram company profile. Create a name and profile picture that resembles your company’s profile and link to your Facebook page and Twitter account. You need to connect your Twitter business account to the Facebook business page, so create an account with the same name as your personal Instagram profile and an image of your company logo. If you wanted to connect your company’s Instagram page to its Facebook pages, you can follow the prompt to do so.

If you want to extend the reach of your Instagram Stories outside the Instagram app, you can use EmbedStories and display them on your website. You can upload pictures, videos, and stories about your brand or business to your company. If creating a consistent Instagram content account is a must for every business or brand, then an Instagram business account should be your first choice. Your Instagram account acts pretty much like your personal account, but if you are an influencer involved in advertising your products or services, you want to set up a Facebook Business page and Facebook page with your Facebook profile picture and a link to your company Facebook page, as well as a Twitter account with the same name as your company’s account.

If you have more than 10K followers on Instagram, you can add a link to your Instagram Stories so that your business account can be promoted through Instagram. You can also promote your posts on Facebook, Twitter, Pinterest and other social media platforms with your Facebook Business account.

Statistic: Instagram accounts with the most followers worldwide as of January 2021 (in millions) | Statista
Find more statistics at Statista

Brands can use everything Instagram has to offer, such as the Instagram API, which allows users to post photos and videos without relying on third-party platforms like Sendible. You can also advertise on Facebook, Twitter, Pinterest and other social media platforms by setting up your company profile on Instagram.

One of the biggest Instagram hacks you can use is to post a whole bunch of different stories. It may take a while to have an Instagram account with over 10,000 followers, but the content of each story can be linked to create a successful Instagram strategy. Instagram campaigns can help you achieve certain goals by simply implementing a general Instagram marketing strategy for your business. If you use Instagram as the same powerful advertising tool as Facebook, there are a number of great Instagram “hacks” that you could use when running a campaign. Once you have finished your campaign, it is ready to be run and ready for you to run it.

Brands can create a company profile on Facebook – Instagram is owned to connect their Facebook page to their Instagram account. If you already have established followers, you can also convert them into your Instagram business account. A bonus feature is a personal Instagram biography that allows you to promote your Twitter, Facebook and other social media accounts along with your Instagram business accounts. However, if you do not have an Instagram business account, you will need to create a Facebook profile for your company and connect it to Instagram accounts, then create the Twitter account and Facebook biography for it.

One of Instagram’s great business ideas is to take stock photos that can be sold to brands and companies that want to build their Instagram content. If you are a company that doesn’t have a face for your brand but wants to be able to sell directly to your brands through your feed, switching to an Instagram corporate account is the way to go. The analytics tool called Insights isn’t robust, but it’s a convenient way for you to get a feel for how your Instagram content works.

Instagram has also introduced Instagram Checkout worldwide, which allows company profiles to sell their products entirely on Instagram. Sign up for a business or corporate account, forget your Instagram profile and sign up for your corporate account.

If you are a retailer who actually wants to sell through the app, your Instagram page is extremely important. If your customers use Instagram for some kind of marketing, you should also have an Instagram business account. By including a link to your Instagram account in your monthly email newsletter or promoting your newsletter on your website, customers can be reminded to stay in touch with your business by following your brand on Instagram.

Statistic: Number of Instagram users worldwide from 2016 to 2023 (in millions) | Statista
Find more statistics at StatistaStatistic: Distribution of Instagram users worldwide as of January 2021, by age and gender | Statista
Find more statistics at StatistaStatistic: Leading countries based on Instagram audience size as of January 2021 (in millions) | Statista
Find more statistics at Statista


At any stage of your business, you can’t ignore Instagram. Instagram business is rocking. If you follow the right strategy then Instagram will be a game-changer for your business.